Custom CMS development services, built with AI
A CMS built for your business,
not for a million others.
WordPress, Wix and Squarespace give every business the same admin, the same plugins and the same limits. We build your site and the editor behind it around what you actually sell and change. AI coding agents write most of the code, and a developer reviews every change before it goes live. It all runs on a server in your name, so the code, the data and the logins are yours.
Four pieces,
all of them yours.
A custom CMS isn't one product. It's a fast public site, a way to change it, the features your business needs, and a server to run it on. Here's what each piece covers.
Complete HTML, fast on a phone
Pages that arrive fully formed, load quickly, read cleanly to Google and AI assistants, and carry their own schema.
Only the fields you change
An admin built around your services, prices, posts and offers, or plain-English requests that become changes you approve.
What a plugin would only approximate
Leads routed to your CRM, server-side conversion tracking, booking or checkout steps, and reports, built in from the start.
In your name, looked after
A server billed to you, with security updates, backups stored off the server and downtime alerts set up before launch.
Your CMS was built for everyone.
That's the problem.
A general-purpose platform is a fair place to start. It gets expensive later, in slow pages, plugin upkeep, workarounds and waiting. These are the patterns we see, and what a build around your business does instead.
What a template CMS tends to cost you
- Plugins someone else maintains, on their schedule
- Theme and builder code on every page, used or not
- Layouts limited to what the theme allows
- An admin full of settings you never touch
- A hosted builder that won't let your site leave
- Small changes that wait for a developer
What we build instead
- Only the code your site uses, reviewed
- Pages that ship as complete HTML
- Templates designed for your own pages
- An editor that shows just your content
- Code and data you can take anywhere
- Changes in your editor, or by plain-English request
The founders we work with.
Here's what founders say after working with us - unfiltered.
Our old site was clunky and our ads were bleeding cash. Their team stepped in, rebuilt everything, and suddenly shoppers could buy without any fuss. They explain the numbers in plain language and always lay out the next move. First agency that's truly felt like part of our crew.
NCMborz rebuilt our site, then unleashed focused Meta and Google ads that filled coaching calendars fast. Branding, traffic, engagement, revenue - every dot now connects and we speak to ideal students. They made bold decisions feel easy with calm, data-backed reasoning.
They built our Shopify store from sketch to polish, and the ads keep bringing in people who actually appreciate the product. Fast, thoughtful, no guessing games. For a brand that sweats the small stuff, having a partner who gets that is a big deal.
Six systems.
Model, build, move, then hand over.
How a build runs. Your content decides the system, not the other way round.
Pricing, scoped to you.
Priced on what the site has to do. A brochure site where you change text by plain-English request sits at the lower end. An admin with several content types, a database, payments or CRM integrations moves toward the upper end. We agree the scope, and the monthly running costs, in writing before we start.
- An editor built around your content
- Code, server and logins in your name
- Scoped to your content, features and integrations
- You own the code, the data, the server account and every login
ALL PRICES IN USD · CARE PLANS FROM $250/MO
NCMborz vs. the alternatives
Three ways small businesses run a website today.
Here's exactly what you get.
What you get at each stage, from the first workshop to handover.
Model & map
Your content types, editing needs and every current URL written down and agreed.
Build & move
Site, editor and features built on a staging copy, with your content moved in for review.
Go live
Redirects, tracking, forms, backups and server security checked on the day.
Hand over
Code, server and logins in your name, plus a short guide to editing.
What we have written on leaving a template CMS.
Leaving WordPress? Build Your Own CMS With AI
Leaving WordPress, Wix or Squarespace? Why a custom site and CMS built with AI, on a server you own, wins on speed, SEO and leads, and when it doesn't.
Read it →Website Redesign Without Losing SEO Rankings
How to redesign a website without losing rankings: what causes the drop, the redirect map, a launch checklist, and what's normal afterwards, from Google.
Read it →Agency Owns Your Website? How to Get It Back
Marketing company says it owns your website or domain? The five things an agency can hold, what US and UK law says, and how to get each one back.
Read it →How We Use AI to Run Client Marketing
Where AI does the work in our client marketing, who checks it, where we don't use it, and five questions to ask any agency that says it uses AI.
Read it →We get asked these every week.
What is a custom CMS?
A content management system built for one business instead of for every website. The editor shows the content you actually change, such as services, prices, locations, posts or offers, and the site is built around your pages rather than a theme. It can be a full admin screen, or plain-English requests that become changes for you to approve.
Is a custom CMS better than WordPress?
For some businesses. It's usually faster, carries far less third-party code and fits the way you work. WordPress is still the better choice when several people publish in it every day, or when plugins run your shop, memberships or courses. We're not the right fit if that's you, and we'll say so on the call.
How much does custom CMS development cost?
Our website builds start at $1,500 and most run $1,500-$15,000, at a fixed price. A brochure site edited by plain-English request sits at the lower end; an admin with several content types, payments or CRM integrations sits higher. Server and domain costs are written into the quote before we start.
How do you use AI to build it?
AI coding agents, mostly Claude Code, write most of the code from a written brief: templates, the editor, forms and tests. A developer decides what gets built, reviews every change and tests it before anything goes live. That's what lets a custom build fit a small business budget.
Which CMS do you build on?
It depends on how often you edit. For teams that publish every week we use Payload CMS, an open-source admin that runs inside a Next.js app. For sites that change monthly, the pages are plain HTML generated from your content, and changes come in as requests. Either way it's standard, documented code another developer can pick up.
Will we lose rankings moving off WordPress, Wix or Squarespace?
Not if the move is planned. We keep URLs where we can, give every changed address a 301 redirect, rebuild tracking before launch and watch Search Console for weeks afterwards. Most rankings lost in a move come from skipped redirects. Wix and Squarespace sites are rebuilt rather than exported, because neither platform lets a whole site leave.
Who looks after the server once it's live?
We set up security updates, off-server backups and downtime alerts before launch. After that you can run it yourself, ask your own developer, or add a care plan from $250 a month, where we handle updates, backups and small changes.
Do we own the code if we stop working with you?
Yes. The domain, the server account and the code repository are in your business's name from the start, and your data sits in a database you can export. If we part ways, you keep everything and any developer can take it over.
What happens on the strategy call?
We look at your current site and how you edit it, ask what you publish and what slows you down, and tell you whether a custom build makes sense. If it doesn't, we'll say so and point you to what to fix instead.
A site and an editor that are yours.
30 minutes. Tell us what you publish and what slows you down, and we'll tell you whether a custom CMS is worth it, what we'd build, and roughly what it costs. Pick a time.